Kotak Credit Cards, from Kotak Mahindra Bank, one of India’s leading financial institutions, has won the country’s Product of the year award in the innovative products category on Saturday, Jan 17, 2009.
Speaking on the occasion, Mr. Subrat Pani, Business Head - Kotak Credit Cards said, “We are indeed very happy to be the proud recipient of the country’s Product of the Year Award. We consider this award special as Kotak Credit Cards has been designed on the basis of customer feedback which helped us form the three core tenets of our product – Relevant benefits, Simplified credit and transparent communication. This recognition fortifies our belief and endeavour of providing our customers with innovative and valuable services.”
Product of the Year, (POY) an independent survey on product innovation, has forayed into India to announce the country’s Product of the Year on January 17, 2009, at an event in Mumbai. Product of the Year is a global consumer recognition standard that celebrates and rewards the best innovations in retail products done through an independent consumer survey of consumers across the country.
The agenda for POY is providing a platform for consumers to identify the best innovations in the market to manufacturers and showcase them effectively. The concept has been running in 28 countries for the last 20 years. In India, the management has extended its scope to cover mobiles, electronics, durables, appliances and credit cards.
Speaking on the occasion, Mr. Subrat Pani, Business Head - Kotak Credit Cards said, “We are indeed very happy to be the proud recipient of the country’s Product of the Year Award. We consider this award special as Kotak Credit Cards has been designed on the basis of customer feedback which helped us form the three core tenets of our product – Relevant benefits, Simplified credit and transparent communication. This recognition fortifies our belief and endeavour of providing our customers with innovative and valuable services.”
Product of the Year, (POY) an independent survey on product innovation, has forayed into India to announce the country’s Product of the Year on January 17, 2009, at an event in Mumbai. Product of the Year is a global consumer recognition standard that celebrates and rewards the best innovations in retail products done through an independent consumer survey of consumers across the country.
The agenda for POY is providing a platform for consumers to identify the best innovations in the market to manufacturers and showcase them effectively. The concept has been running in 28 countries for the last 20 years. In India, the management has extended its scope to cover mobiles, electronics, durables, appliances and credit cards.
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